I'm an experienced creative director, writer, and product designer. I was born and raised in Tel Aviv and moved to LA to become an animator, game designer, director, and writer on shows, games, and XR/LBE products for Cartoon Network, HBO, WWE Networks, Comedy Central, Nickelodeon, and others with clients like Starburns Industries, Empty Clip Studios, Stoopid Buddy Stoodios and more. I then ventured deeper into the world of software development and in 2017 co-founded the investor-backed entertainment startup PopBase until its acquisition by Pure Imagination Studios in 2021, where I now serve as a creative director. In addition, I am also working as the co-creator/writer on 4 original graphic novel series with Humanoids and Mad Cave Studios.